The report on the Lady’s Watch Market is segmented By Type (Mechanical, Quartz, Smart), Distribution Channel (Watch Store, Specialist Retailer, Online), and Region - COVID-19 Impact Analysis and Forecast to 2026. The historic years considered for the study are 2016-2019, base year is 2020, estimated year is 2021, and forecast period is 2022-2026.
Market Insights
A watch is defined as a portable timepiece intended to be carried or worn by a person. It is designed to keep a consistent movement despite the motions caused by the person's activities. Based on type, a lady’s watch can be categorized as mechanical, quartz, and smart.
Key players
Some of the major players operating in the global Lady’s Watch Market are-
The Swatch Group Ltd (Switzerland)
Rolex SA (Switzerland)
Compagnie Financière Richemont SA (Switzerland)
Fossil Group, Inc. (US)
Citizen Watch Co., Ltd. (Japan)
Seiko Holdings Corporation (Japan)
Patek Philippe SA (Switzerland)
Audemars Piguet Holding SA (Switzerland)
Movado (Switzerland)
Kering (France)
Breitling SA (Switzerland)
Franck Muller (Switzerland)
Festina (Switzerland)
Tianba (China).
Report Features
The report provides critical insights into the market dynamics that enables strategic decision making that is critical to the growth of the existing players as well as those planning to enter the market. This report offers an improvised approach to consolidate the growth decisions by covering the following features –
Market structure - as it reflects the value chain of different commodities in the market.
Drivers and Constraints - as both can affect any element of the marketing mix -- product, budget, and place, etc.
Market Forecast - a part of the decision-making process. This helps users with facts regarding projected sales dimensions, costs, market shares, and other areas of planning.
Competitive landscape and dynamics: The user can determine the strengths and gaps. The information mentioned here will work towards enhancing the brand's strategy.
Growth strategies - allowing a small business to survive unexpected changes, and to grow into a bigger entity, and gain a greater competitive advantage.
Market Dynamics
The report covers maximum factors that affect the Lady’s Watch Market. According to this report,
The growth of lady’s watch market is driven by the increasing popularity of watches among women across geographies. Rising spending on smartwatches in developing countries coupled with rising per capita disposable income is likely to drive the growth of the global lady’s watch market at a significant rate during the review period. Additionally, surging demand for watches with innovative features is likely to create lucrative opportunities for the market players during the review period.
Segments' Analysis
Distribution Channel Trends
By distribution channel, the lady’s watch market has been bifurcated into watch stores, specialist retailers, and online. Under these, the watch store segment accounted for the largest market share in 2020 and is projected to register significant growth during the review period. The segment growth can be attributed to the increasing number of women visiting offline stores to buy the watch. The online segment is expected to register healthy CAGR in the coming years due to convenience and easy product availability.
Regional Trends
By region, the market in North America accounted for the largest market share in 2020 and is projected to grow at a significant CAGR during the assessment period. The regional growth is primarily attributed to the high demand for smartwatches with innovative features coupled with the presence of key market players such as Fossil Group, Inc. (US). The market growth in the Asia-Pacific region is expected to be driven by the increasing popularity of watches among women in developing countries particularly China and India coupled with the rising per capita disposable income of the consumers.
Critical Questions Answered in the Report
What are the key trends in the global Lady’s Watch Market?
How the market (and its various sub-segments) has grown in the last five years and what would be the growth rate in next five years?
What is the impact of COVID-19 on global Lady’s Watch Market?
What are the key strategies adopted by the major vendors to lead in the global Lady’s Watch Market?
What is the market share of the top vendors?
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Increasing popularity of watches among women across geographies, rising spending on smartwatches in developing countries coupled with rising per capita disposable income are the factors driving the growth of lady’s watch market.